How to host a successful Game/Trivia Night
20 Mar, 2014 | Tags: bar scheduling software, Bar Trivia, conflict free schedule, Employee Schedule, Employee schedule calendar, Game Night, Group Hangout, Staff Scheduling Software, Trivia Night, workforce schedule
Recent trends are showing that people are no longer just going out with friends to hang out, but that they want something do when they head to the local watering hole. So what are you to do? The answer is simple: host Game/Trivia Nights to keep people coming back and increasing length of stay (which also results in higher sales). This is also a great way to get new customers through the door not only for the activities but through word of mouth marketing. To make these events successful we have put together a list of the top 5 tips.
The first place to start is looking around your bar. The set up and resources in your bar will determine the events/activities that you can offer. Do you have pool tables, darts, etc. and/or do you have a stage area or room for patrons to participate and watch the events? You need to match the activity to your bar, and remember that people will also come to watch the fun.
Select a Theme
If you bar has a theme (sports, tropical, etc.) you should incorporate that theme into you activities. So for sports fans you could host trivia nights that are based on sporting facts. Little touches will make a big impression and keep people coming back through your door. Another great option for a theme could be based on the local area.
Promote Your Events
You can’t have successful events without promotion. This does not mean that you need to take an ad out in the daily news, but posting information on social media is a great place to get started. If you have outdoor signage, that is a great place to promote upcoming events. You can also include flyers around the bar and on the tables for a few days leading up until the events.
A great way to increase sales during these events is to offer special appetizers or drinks at discounted rates while the activity is happening. You could also create some special menu items that can be shared during the events.
Don’t forget that you will need to increase the number of staff working to meet the increase in customers and sales. With scheduling software like What Time Do I Work.com you can easily create a conflict free schedule for these special nights. Schedules are then posted online for employees to view at anytime from anywhere. Additionally our software has advanced features such as real-time labor cost calculations, conflict and overtime alerts. To learn more about how your business can benefit from our online employee scheduling software, try our 30 day no obligation free trial.